Direct Response Copywriting Intern

Vancouver, BC, Canada
Internship
Entry Level
Company Overview
Pearl West is a fast-growing e-commerce group that partners with top-tier DTC brands to create high-converting marketing campaigns. Our mission is to craft compelling offers, powerful messaging, and unforgettable digital experiences that drive real results. We're a project-based team that thrives on creativity, collaboration, and performance.
As we scale our creative efforts, we're opening the door for an aspiring Direct Response Copywriting Intern to join our team and grow alongside us.

Location: Onsite – Applicants must be located within the Vancouver area
Type: Internship – Open to students who are graduating or have recently graduated

Internship Overview
As a Direct Response Copywriting Intern, you'll learn the core principles of persuasive writing while creating real-world marketing assets for e-commerce brands. You’ll explore product research, customer insights, and AI-assisted writing tools like ChatGPT and Claude AI to support the development of landing pages, emails, and ads that convert.
This is a hands-on internship for someone who’s curious, eager to learn, and ready to explore what it takes to write copy that sells.

What You’ll Learn & Contribute To
• How to conduct product and competitor research to uncover unique selling points (USPs)
• How to write landing pages, ad copy, and product descriptions with a direct response mindset
• How to use tools like ChatGPT, Claude AI, and Jasper to speed up and enhance your writing
• How to A/B test headlines, calls to action, and ad copy variations
• How to collaborate with designers and marketing teams to build cohesive campaigns
• How to evaluate campaign performance and optimize based on results

Who We're Looking For
• Students who are graduating soon or have recently graduated in Marketing, Communications, Journalism, or related fields
• Passion for persuasive writing and storytelling
• Basic knowledge of e-commerce or digital marketing
• Strong written communication skills
• Curious mindset and willingness to learn from feedback
• Interest in AI writing tools and digital copy optimization
Bonus: Experience with Shopify, Amazon, or copywriting projects

What You’ll Gain
• Mentorship in direct response copywriting from a seasoned team
• A working knowledge of tools like ChatGPT, Google Docs, and copy testing platforms
• Experience writing copy for real products in fast-paced, high-impact projects
• Portfolio-ready work and a deeper understanding of customer psychology and performance marketing
• Flexible hours, and an inside look at the world of high-converting e-commerce copy

Success in This Role Looks Like
• Contributing research-backed product insights and fresh copy ideas
• Assisting in the creation of landing page copy, email sequences, and ad sets
• Learning to test and optimize copy based on engagement and conversion metrics
• Taking ownership of small writing tasks and growing into larger ones over time
There is potential for a full-time opportunity based on performance

How to Apply
We’re excited to support emerging talent in copywriting! To apply:
  1. Submit your resume
  2. Complete an online assessment (you will receive a link after resume submission)
  3. Initial interview with the HR Team
  4. Final interview with the Department Manager
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